Driving New Customer Experience & Monetization in Video
Evergent and Astro chief executives took the stage at APOS 2023 in Bali to dig into several successful factors for monetization growth and how they apply to the industry as a whole, including:
- The importance of market context - hear what considerations are absolutely essential in evaluating what to bring to market and how to go about doing it
- Why flexibility matters - and what does the phrase, “think of something in the morning, try it in the afternoon” mean?
- Churn is about opportunity - learn why successful strategies in addressing this industry-wide challenge require big-picture thinking as much as the algorithms and data sets
- Hyper-localization is more than a buzzword - how can the biggest monetization and engagement potential go beyond building the big things for successful streaming services?