Why the Industry Just Validated the Evergent Approach

At Evergent, we’ve always believed that billing should never be the bottleneck to growth.

That’s why winning the 2025 StreamTV Award for Innovation in Monetization means more than industry recognition—it’s confirmation that the direction we’ve taken the Evergent Monetization Platform is exactly what today’s streaming, pay-TV, and digital service providers need.

We didn’t set out just to build a better billing system.

We set out to eliminate tech-related bottlenecks entirely by replacing traditional billing and subscription management with a platform that empowers business teams to launch, adapt, and grow without waiting on IT tickets, vendor lock-ins, or quarter-long dev cycles.

Innovation Where It Matters Most

Let’s face it—billing software and BSS in general have become a commodity.

And yet, too many operators are still trapped in legacy systems, where a simple pricing change can take months, new service launches get delayed, and growth gets throttled by infrastructure.

In today’s market, that kind of delay isn’t just inefficient.

It’s expensive.
It’s risky.
And it’s holding companies back.

As Vijay Sajja, Evergent's Founder and CEO noted recently, our original mission has evolved as the shifting needs of our global community of customers have demanded.

Today, the Evergent Monetization Platform is about enabling real-time adaptability—so our customers can launch new products, experiment with promotions, expand into new markets, and respond to consumer behavior instantly.

All within a single, seamless, AI-powered platform.

One Platform. Many Possibilities.

The 2025 expansion of our platform brought together six powerful modules spanning the entire subscriber lifecycle:

• Core Monetization for rapid product setup, entitlement management, and dynamic catalog creation
• DigitalCx for AI-powered customer self-care and omnichannel support
• 360° Campaigns that automate hyper-personalized marketing and churn reduction
• Global Payments with intelligent retries, local acquiring, and fraud prevention across 250+ methods
• Marketplaces for seamless third-party onboarding, bundling, and revenue-sharing automation
• Revenue Recognition to simplify compliance and eliminate leakage 

Though modular, these aren’t standalone tools. They’re integrated by design—built to work together so businesses can move faster, engage smarter, and grow more predictably.

Whether it’s a regional pay-TV provider launching an OTT bundle in days instead of months, or a global streaming brand dynamically adjusting offers based on viewer behavior—Evergent makes it possible.

The Right Direction

Winning this award is meaningful.
Not just because it came from a respected industry forum, but because it confirms that we’re solving the right problems.

The Evergent End-to-End Monetization Platform helps our clients:

• Accelerate time-to-market for new services and pricing models
• Respond to market shifts and user behavior in real time
• Consolidate operations across devices, regions, and offerings
• Maximize profitability through automation and AI-driven optimization
• Escape the limitations of legacy systems and unlock true business agility

This isn’t just about cost savings or operational improvements.

It’s about enabling a new era of digital service growth, where monetization is no longer a drag on innovation—but the motor powering it.

Present & Future

This award reinforces what we’ve always believed:

That monetization should be an enabler, not a constraint.
That in a fast-moving, competitive landscape, the ability to adapt quickly isn’t just nice to have—it’s mission-critical.

To our incredible customers: thank you for challenging us to think bigger and build better.

To our network of partners: thank you for walking this journey with us and helping amplify our impact around the world.

And to the entire Evergent team: thank you for your relentless drive to redefine what’s possible.

We’re proud of where we’ve arrived—and even more excited about where we’re headed.

To learn more about how this approach can help you, set up some time with one of our monetization experts and let's talk.