Integrated Campaigns

Marketing That Converts, Not Broadcasts

Trigger campaigns using real billing, usage, and behavioral signals to drive measurable revenue

What It Does

Turn Subscriber Data Into Revenue Actions

Most campaign tools operate in isolation. This connects marketing directly to billing and behavior

 

Trigger campaigns based on real signals like payment failures, usage spikes, or churn risk and drive actions that convert

Rich Media Notifications

Deploy carousel and interactive push notifications

RFM and Affinity Segmentation

Target users by spend, behavior, and content preferences

Automated Lifecycle Triggers

Activate campaigns at onboarding, renewal, and churn moments

Revenue Attribution Tracking

Track campaigns directly to transactions and revenue

A/B Testing and Optimization

Continuously test and improve campaign performance

Use Cases

Campaigns Built Around Real Behavior

Launch targeted campaigns tied to subscriber actions, not assumptions

Scenario

Upsell users from single-game purchases to full season passes

Problem

Generic campaigns fail to convert high-intent users

Solution / Impact

Targeted users with high purchase frequency and sports affinity. Drove higher upgrades through contextual offers

Scenario

Re-engage high-value users who stopped playing

Problem

Lack of timely, personalized reactivation campaigns

Solution / Impact

Triggered real-time rewards for inactive high spenders. Improved return rates and in-game purchases

Scenario

Convert prepaid users to higher-value plans

Problem

No real-time engagement at usage thresholds

Solution / Impact

Triggered usage-based offers at data limits. Increased plan upgrades and ARPU

Benefits

Drive Revenue Through Every Interaction

Move Beyond Vanity Metrics

Tie every campaign directly to revenue outcomes

Personalize at Scale

Deliver the right offer at the right moment

Close the Revenue Loop

Track user journeys from message to transaction

Capabilities

Part of a Unified Monetization Platform

Connected to billing, usage, and subscriber data to power lifecycle marketing

AI-Powered Churn Management

Predict and prevent churn in real time. AI analyzes 70+ lifecycle signals to identify risk early, trigger targeted offers, and recover failed payments through intelligent retry logic

AI-Powered Customer Experience & Operations

Unify billing, entitlements, and CRM into one view. Enable agents to resolve issues, adjust plans, and act instantly with AI-driven next best actions

Appstore and Platform Distribution

Launch across platforms without complexity. Pre-built SDKs handle validation, sync, and entitlements across Apple, Google, Roku, and Amazon

B2B Billing

Handle enterprise billing without manual work. Support hierarchies, usage-based pricing, and flexible invoicing across complex contracts

Billing, User Management and Monetization

Run flexible monetization at scale. Manage subscriptions, bundles, and user access while optimizing pricing and upsells with AI

CPQ

Configure products and offers without code. Build bundles, pricing rules, and promotions dynamically with full control

CRM

Give agents a complete customer view. Manage billing, usage, and entitlements in one place while enabling instant actions and support

Field Sales and Service Management

Equip field teams to sell and service on-the-go. Enable real-time access to products, customers, and inventory with full workflow automation

Global Identity Management

Enable secure and flexible access. Support social login, enforce entitlements, and manage multi-user accounts with precision

Global Payments and Tax

Process payments globally with higher success rates. Support local methods, ensure tax compliance, and optimize transactions with AI

Integrated Campaigns

Run targeted campaigns driven by real data. Use billing and behavior signals to automate upsell, retention, and engagement flows.

Marketplaces

Build and manage partner ecosystems. Bundle services, unify billing, and automate everything from onboarding to revenue sharing

Revenue Recognition

Automate compliant revenue reporting. Support ASC 606 and IFRS 15 with flexible, multi-book accounting

Wholesale and Partner Management

Manage partners, pricing, and settlements in one system. Automate revenue sharing, billing models, and multi-party workflows

Usage-Based Billing

Launch pay per use, subscription, and hybrid revenue models with carrier grade scalability and control

usage based billing (2)

Platforms

Built on the Evergent Monetization Platform

Campaigns run on real-time subscriber, billing, and usage data to ensure every message is timely and relevant

Evergent Monetization Platform

The complete commerce layer unifying billing, payments, CRM, and revenue optimization

Evergent Partner Management

Automate complex B2B2C revenue sharing and partner distribution workflows at global scale

Evergent Payments

Global payment processing with smart routing, fraud prevention, and optimized authorization performance

Evergent Captivate

Predict involuntary churn and optimize payment recovery with AI-powered intelligence

Get Started

Turn Campaigns Into Revenue Engines

Launch smarter campaigns powered by real subscriber data and measurable outcomes.