A 2024 NAB Awards Triple Threat | Product Wins for Subscriber Data Integration, Monetization and Churn Management

April 19, 2024

  • Monetization
  • Revenue Optimization

If the NAB Show, held annually amid the Las Vegas backdrop of glitz and spectacle, is all about innovation and the latest trends and technology for the broadcast, media and entertainment industry, then the 2024 edition was a banner one for Evergent.


A fantastic conference concluded with a double whammy of recognition, beginning with the ceremonial announcement of our NAB Product of the Year Award win for our collaborative solution with Mux, unifying Video QoE and engagement data with subscriber billing. This exciting honor was followed close on the heels with not one, but two Best of Show Awards bestowed upon our team, one for the Evergent Monetization Platform (EMP) by TV Tech magazine and another for the Evergent Captivate Product Suite by the publication, Next TV.

A Collaborative Product of the Year Game Changer

In earning one of the coveted Product of the Year awards, touted as celebrating the most significant and promising new products exhibited at NAB as selected by a panel of experts, our submission of the AI-powered subscriber churn management with integrated video QoE and engagement solution in partnership with Mux ushers in a new era in subscriber management. Imagine the insights at your fingertips and decision-making potential with everything from promotions to retention strategies with a single-pane, end-to-end view of a subscriber’s streaming experience, content consumption habits and billing interactions.

A Monetization Best

As judged on criteria including innovation, feature set, cost efficiency and performance in serving the industry, an expert panel on behalf of the U.S.-based TV Tech publication recognized our cloud-based monetization platform, EMP, helping streaming companies acquire, onboard, manage and retain customers more effectively while increasing revenues. Key differentiators highlighted include enhanced subscriber acquisition, advanced billing, rating and payments and strategic partner integrations.

Additional factors taken into consideration for these awards include the diversity and comprehensiveness of product features, ease of use, how they integrate with other products and how unique the product is within the marketplace.

Captivating the Judges

Touted as a celebration of those leading the way in media and technology from among the hundreds of products and solutions exhibited at the NAB Show, the Best of Show Awards also deemed our Captivate Product Suite worthy of a win for a comprehensive, data-driven approach to churn management. Eye-catching results for this award-winning toolkit of solutions include an industry-leading lost revenue recovery rate of 70% for the AI-backed payment retry engine, data-driven, personalized churn deflection based on insights from millions of real users and an average 45% increase in customer lifetime value (LTV).

EMP, Captivate and other winners will be featured in a Best of Show Program ebook, newsletter and other promotional material.

For this triple-play bounty of product awards, we’re doubly honored. Not only for the added attention given to the ongoing successes and capabilities these recognized solutions have helped our customers attain, but for the light of recognition they shine on the many team members -and countless hours they’ve put in - to bring these incredible innovations to market.

Product of the Year Award winners announcement for the 2024 NAB Show

Best of Show Award winners at the 2024 NAB Show announced by TV Tech

Best of Show Award winners at the 2024 NAB Show announced by Next TV

To learn more about these and other innovative solutions and strategies from Evergent, book a call today with one of our experts.